Senior Manager Brand Finance - Pricing (m/f/d)

Herzogenaurach | Germany | Accounting & Finance

Purpose & Overall Relevance for the Organization:

Pricing has been identified by both – Brand and Finance leadership – as a powerful lever to not only improve consumer perception towards our aspired brand image, but also a way to skim additional margin opportunities on some products while driving total cash margin through a higher rate of sale on others. Co-driving a value-based pricing process that allows for a consistent price to value relationship will be the main task for the Senior Manager Finance – Pricing (f/m).

  • Drive the development of consumer-centric processes, analytical tools, Pricing advanced analytics and the implementation of the same into the regular planning process and its execution in the BUs, B&S Finance and the markets
  • Quantify financial benefits of value-based pricing implementation through impact assessments
  • Constantly seek for possibilities to simplify process and improve financial outcome

Key Responsibilities:

Business Partnering/Communication

  • Partner with Pricing Management team as well as Category Business Analysts in further roll-out and implementation of value-based pricing process & knowledge across additional product types, Categories and Markets
  • Seek alignment with Reebok Brand Finance team for transfer and implementation of process and framework into Reebok
  • Significantly contribute to horizontal alignment of value driver definition for product types across Categories to ensure consistent value communication to end-consumer
  • Lead medium- large sized projects and/or actively participate in projects from finance side
  • Ensure Value Based Pricing becomes a fundamental part of the Finance community – in particular Brand & Sales Finance departments  


  • Support development of system solution (VBP system) into creation systems to classify value drivers and manage connection to Finance margin planning tools and systems
  • Create environment to systematically store, structure, analyze and evaluate value drivers and upcharges across product groups and markets


  • Own, maintain and develop value-based pricing tools. Ensure availability according to relevant adidas milestones and conduct regular quality checks
  • Conduct impact assessment to derive financial outcomes of value-based pricing roll-outs and implementations
  • Generate consumer insights through VBP algorithm and work with Advanced Analytics/Big Data teams to improve accuracy and effectiveness and ensure implementation into VBP process

Functional Expertise

  • Provide comprehensive expertise for assigned functional areas/systems and processes towards team and business partners

Required Skill Set

  • Excellent analytical skills, managing large data quantities from multiple sources
  • Very good statistical understanding to drive Pricing related advanced analytics as well as predictive use cases together with the Advanced Analytics Hub
  • Experience in pricing function with retailer or consumer facing industries (ideally with seasonal product cycles and a hybrid distribution system) preferred
  • Excellent communication skills for persuasion and convincing others
  • Ability to work effectively within a team environment and under pressure
  • Experience in project management
  • Ability to operate cross-functionally and understanding of external business drivers
  • Thorough understanding of available data and experience in setup of standard reporting solutions
  • Understanding and experience in Advanced Analytics concepts and knowledge in R desirable
  • University degree in Business Administration/Finance/ Controlling, Tertiary Commercial education or (marketing) analytics background
  • Business fluency in English (written and spoken)
  • Function Expertise: 5-10 years of experience
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adidas celebrates diversity, supports inclusiveness and encourages individual expression in our workplace. We do not tolerate the harassment or discrimination toward any of our applicants or employees. We are an Equal Opportunity Employer.

At adidas, every day is a chance to flip the script. An invitation to take everything we know and re-invent it. Do it better. Never settling for good enough. Every day we get up, invent, adapt, improvise, find new ways to collaborate, and do the unexpected. We’re creators, makers and doers. Helping athletes make a difference, not just in their games, but in their lives and in their world. It’s an obsession.

We’ve been doing this for more than 65 years. With an unmatched history and tradition of creating iconic products, consumer connections and experiences, we’ve been defining sport culture since the beginning. And we’re never done. Come be a part of shaping the future together with us.

The Facts

Jobtitle Senior Manager Brand Finance - Pricing (m/f/d)
Team Accounting & Finance
Brand adidas
City Herzogenaurach
Location Germany
Number 199009
Position Type Full time
Date Jul-18, 2019
Relocation no

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