Product Manager APP CCA

Shanghai | Greater China | Marketing & Communications

Purpose & Overall Relevance for the Organization:

Be the consumer expert both Performance and Classics

Influence and execute the category direction

Work with all necessary functions to deliver the category business objectives

Create ranges within the category from both and image and commercial point of view

Key Responsibilities:

  • Implement strategic category direction for both Performance & Classics, with guidance and alignment of CCA Senior Product Manager APP and CCA Director.
  • Identify new business opportunities to drive innovation and/or commerciality
  • Show full understanding and drive the product creation process whilst managing all tasks within the given time frames
  • Become a role model for other team members in regards to product creation process
  • Show leadership through living the brand values
  • Build and maintain a strong relationship with cross-functional teams and with interlinked departments to enable an efficient product creation process; ensure product excellence
  • Pro-actively analyse business, draw conclusions and act upon; drive profitability and efficiency
  • Strong knowledge of product information systems and the interlinking functions – clarity on respective timelines
  • High level of product expertise to create industry leading products
  • Be a competent partner for product and ranging discussions with markets and retailers
  • Prepare and present ranges and business related topics - with respective audience in mind - by using relevant structure and content
  • Actively provide input for setting the GTM (go-to-market) direction and implement it into relevant ranges in partnership with GTM counterparts
  • Identify projects to optimize category performance; work independently and steer to conclusion

Key Relationships:

  • CCA Senior Manager Apparel
  • CCA Director
  • CCA Design team
  • CCA Development
  • APAC Range Management team
  • APAC CTC team
  • Global Product team
  • Regional Markets
  • External partners

Knowledge, Skills and Abilities:

  • Lateral thinking and challenge status quo
  • Communication skill set, including effective negotiation and clear transportation of information
  • Step up to conflicts, work towards a diplomatic solution
  • Be open for change, support execution of change management
  • Cooperate effectively to maintain and develop trustful relationships
  • Work independently as well as part of a team
  • Efficiently plan and prioritize daily work
  • In-depth knowledge of respective product category
  • Advanced analytical skills, be solution driven and result oriented
  • Ability to travel
  • Passion for sports

Requisite Education and Experience / Minimum Qualifications:

  • College degree, preferably in marketing/business /textile/fashion
  • Minimum of 2-3 years Product Marketing experience with APP background
  • Experience in trade or sales is helpful
  • Fluent in English
  • PC skills (MS Office programs)

TA11

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adidas celebrates diversity, supports inclusiveness and encourages individual expression in our workplace. We do not tolerate the harassment or discrimination toward any of our applicants or employees. We are an Equal Opportunity Employer.

The Facts

Jobtitle Product Manager APP CCA
Team Marketing & Communications
Brand Reebok
City Shanghai
Location Greater China
Number 204409
Position Type Full time
Date Nov-08, 2019
Relocation no

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Through sport, we have the power to change lives

adidas is a global leader in the sporting goods industry with the core brands adidas and Reebok. Headquartered in Herzogenaurach /Germany, the company employs more than 56,000 people across the globe and generated sales of € 21 billion in 2017. In Greater China, the company employs more than 5,700 people and generated sales of over € 3.7 billion in 2017. adidas China was founded in 1997 and headquartered in Shanghai, one of adidas’ six key cities across the globe. With a population of 24 million, Shanghai is the largest city in China – and eighth largest in the world. It's the country's most important center for culture, commerce, and industry. Sometimes referred to as the "Paris of the East'," Shanghai prides itself for being a fashion capital as well. Shanghai is also the headquarter of adidas Asia-Pacific market which is crucial to achieving the brand’s mission to be the best sports company in the world.

Facts about Shanghai

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  • Marketing & Communications
  • Retail (Back Office)
  • Sales
  • Design
  • Product Development
  • Digital
  • Supply Chain Management
  • Shanghai Fact-Sheet

  • Working Hours
    8.30 - 6.30
  • On-Site Doctor
  • Retirement Plan
  • Company Sports
  • Company Events
  • Product Discount
  • On-Site Sports Facilities
  • Local Population
    14,35 Millions
  • Number of Employees at this location
    50k

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