Senior Manager Sports Marketing 1

Bogota | Colombia | Marketing & Communications

Purpose & Overall Relevance for the Organization:

Plan, build, and manage the countries Sports Marketing portfolio of individual athletes, clubs and associations, supporting brand and category objectives.

Ensure positive development of adidas brand image in the country, developing and driving a strategy with a sustainable and profitable business plan (ROI) that supports brand priorities.

Key Responsibilities:

  • Create the country Sports Marketing plan in alignment with the Global & LAM Sports Marketing strategy (all categories along with Sports Marketing Category Managers in BUs), including activation and rights to deliver the brands KPI´s                                
  • Owns manage, and allocate marketing working budget across Business Units in conjunction with the LAM SpoMa team and the countries BU heads to deliver the brand strategy
  • Drive the Global Sports Marketing & Brand Strategy execution in the country to support a consumer-centric, activation focused and service-based sports marketing culture and capability       
  • Lead a portfolio management according to Global BU and SpoMa Marketing, financial, legal and compliance guidelines to secure a high quality, profitable and activatable sports marketing asset portfolio         
  • Drive and establish a high-performance culture to drive employee engagement. Lead by example                     
  • Drive an ongoing asset activation culture, continuous communication and cooperation between Brand & Sports Marketing to maximize ROI and visibility of our brand, products and assets according to the brand´s communication and activation strategy/KPI´s                                                                                                                                                                                                                                                       

Knowledge Skills and Abilities:

  • Specialist in business or technical skills with detailed knowledge in some areas of work or systems.
  • Broad & deep knowledge in own functional area, combining theoretical and practical knowledge

Requisite Education and Experience / Minimum Qualifications:

  • 7 years experience
  • As manager of Experts 0 – 2 years management experience required
  • As manager of Admin / Tech Support minimum of 3 years management experience required
Apply here

adidas celebrates diversity, supports inclusiveness and encourages individual expression in our workplace. We do not tolerate the harassment or discrimination toward any of our applicants or employees. We are an Equal Opportunity Employer.

At adidas, every day is a chance to flip the script. An invitation to take everything we know and re-invent it. Do it better. Never settling for good enough. Every day we get up, invent, adapt, improvise, find new ways to collaborate, and do the unexpected. We’re creators, makers and doers. Helping athletes make a difference, not just in their games, but in their lives and in their world. It’s an obsession.

We’ve been doing this for more than 65 years. With an unmatched history and tradition of creating iconic products, consumer connections and experiences, we’ve been defining sport culture since the beginning. And we’re never done. Come be a part of shaping the future together with us.

The Facts

Jobtitle Senior Manager Sports Marketing 1
Team Marketing & Communications
Brand adidas
City Bogota
Location Colombia
Number 204825
Position Type Full time
Date Nov-05, 2019
Relocation no

Sounds great for you? We would love to have you here.

Apply here

Jobs you might be interested as well?

  • Sr Specialist Talent Acquisition

    Bogota, Colombia | Human Resources

    November 05 2019 - 204884
  • Manager Platform

    Bogota, Colombia | Digital

    November 05 2019 - 205102
  • Sr. Manager Digital Analytics

    Bogota, Colombia | Digital

    November 05 2019 - 205103
  • Sr Solution Architect - Omnichannel Order Management / IBM Sterling

    Bogota, Colombia | Digital

    October 30 2019 - 204702
  • Senior Manager Business Solutions (SAP RETAIL)

    Bogota, Colombia | Information Technology

    July 03 2019 - 197060