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Purpose: Own and drive the range management for Sport Style & Young Athletics categories
• Overall range management (From pre-line to Online introduction) as per agreed tagets and objectives. • OTB planning • Deliver financial and range efficiency targets for specific categories • Manage and maintain all range management systems • Align with marketing & master data teams to ensure smooth and ontime Online Introductions. • Involvement in cross-functional efforts for online product roll-outs
Key Responsibilities: · Overall range management (basis China GTM/CTC milestones) as per agreed targets and objectives. · Deliver financial and range efficiency targets for specific categories · Responsible and accountable for Net sales, Sell through, Std. margin, OTB & Stock turn · Manage and maintain all range management systems (Including pricing & Sizing) · Interface with BU Category teams & CTC · Align with teams on range selection, milestones & deliverables. · Interface with Procurement · Handover range and forecasts at agreed timelines to ensure timely procurement · Identify bestsellers and provide signal to pursue in-season reorder of fast moving articles ( In-Season) · Interface with Marketing · Interface with eMarketing in-season to identify opportunities to improve category drive sell thrus (Sorting rules, intelligent offer, tactical push activities, etc)
Key Relationships: · eCommerce Marketing, Analytics, UX & Site optimization · BU Category & CTC tea
Competencies & Skills · Strong understanding of eCommerce marketing in China · Strong category management/ranging/buying experience with a recognized top tier brand · Strong analytical skills and fact based orientation in decision making · Ability to influence cross functional teams, cultivate relationships; build consensus & influence business partners. Both within and outside the organization. · Excellent verbal and written communication skills, with the ability to communicate effectively across organization functions and levels and to write and prepare executive-level business correspondence.
KPI · Overall commercial targets of eCommerce China · Category Sales, Std. margin, Sell-thru, Full price sales, Stock turn
Professional background / Experience/Education · Minimum 4-5 years of category management experience with a recognized top tier brand, with at least 3 years in product management · A Bachelor’s or Master’s degree in business, marketing, communications or related field.
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