To ensure the delivery of sustainable and profitable retail market share growth in South Korea operating within the parameters of the Global Retail CoE SLA by: • Meeting or exceeding agreed net sales and profitability targets • Leading by example on the development of a trading and service culture within the retail back office (RBO) and field teams • Motivating and inspiring the Market field and retail back office (RBO) teams to meet or exceed commercial goals and KPI’s, and build Brand equity • Supporting the Retail Senior Director and acting as “first amongst equals” with peer group to deliver a joined up world class retail business • Implementing, driving and ensuring compliance with agreed Global Retail CoE processes and standards for field and RBO operations • Developing and executing local retail relevant and specific processes in close cooperation with the Global Retail CoE
Key Responsibilities: • Inspirationally lead retail stores to a world class position by focusing on the 5 P’s: People, Product, Premises, Processes and Profit. • Coach and develop Multi-Store Managers to ensure high quality Multi-Store Management performance and to build a talent pool for higher Operations roles. • Ensure a leading shopping experience and continuously maximise profitability from the store portfolio, in conjunction with key stakeholders, including the Retail Senior Director and the Global Retail CoE. • Manage and control operational expenses (OPEX) in line with the Market retail budget. • Make recommendations to the Retail Senior Director on commercial opportunities at Market level by analysing retail KPI’s and local retail trends and needs. • Create and drive a high performance culture across the Market by setting clear expectations and targets (using the SHINE PEP process) analysing stores’ performance, holding Multi-Store Managers accountable and giving appropriate and prompt feedback. • Adhere to Global standards for all retail marketing, visual merchandising, SHINE and other store related activities, and monitor/evaluate established processes to guarantee stores’ full compliance. • Identify and communicate Market needs and best practices to the Retail Senior Director and the Global Retail CoE. • Implement all functional components of the adidas Group retail business model (logistics, IT, reporting, staff deployment planning, SHINE and adidas Group Retail University) in partnership with the respective functions and in line with Global Retail CoE standards. • Drive compliance with all Global Retail CoE standards, taking Market requirements into account, unless legally prohibited from doing so.
Authorities: • South Korea
Key Relationships: • Customers • Retail Senior Director • Global Retail Centre of Excellence (CoE) • Market Retail team including: - Retail Back Office (RBO) team (within both Lead and Multifunctional Markets) - Multi-Store Managers - Store Managers and their Store teams • Market Senior Management team • Franchise Manager (if applicable) • Retail Finance Controller • Retail HR Manager • Retail Training Manager
Knowledge, Skills and Abilities: • Strong leadership skills, with a minimum of 4 years’ experience of leading multi store retail teams • Excellent communication skills including impactful presentation skills, influencing and negotiating and change management • Advanced numeracy and literacy, with good IT skills (Word, Outlook, Excel, PowerPoint) • Geographical mobility • Fluency in English and local language of Market HQ
Requisite Education and Experience/Minimum Qualifications: • University degree in business (ideally with marketing and sales focus) or equivalent relevant experience • Minimum of 8 years’ experience in the retail and trade marketing Industry, ideally in apparel/fashion/shoes or FMCG, with an operational background and working across different countries