Assistant Manager SEO Reebok

Amsterdam | Netherlands | Digital

Purpose & Overall Relevance for the Organization:

As an Assistant Manager SEO at adidas you support the team of the SEO practice within your market and constantly and help drive its evolution. You support in the provision of best-in-class services around SEO. You contribute to the analysis that drives the reach of adidas and contributing to marketing spent optimization.

Key Responsibilities / Authorities:

Scope: Contribution to specific deliverables or services

  1. SEO
  • Monitor and analyze market trends and competitor activities that will allow to derive conclusions for the growth and optimization of adidas digital activities
  1. Traffic Analysis
  • Measure results of traffic generation activities. Utilize the implementation of the global reporting framework to evaluate dimensions such as awareness, engagement and purchasing behavior.
  • Support the optimization of SEO channels and the gathering of insights about adidas brand awareness and ecommerce performance.
  • Prepare and share your findings with counterparts in the form of channel forecasts, business cases and post mortems.
  1. Collaboration & Consulting
  • Be able to explain the impact of traffic on business objectives.
  • Work with brand marketing teams in your market in the optimization of traffic by using data analysis.
  • Work cross-functionally with Newsrooms, DBC and eComs teams in your market  to create synergies, address opportunities and drive revenue.
  1. Best Practices & Toolsets
  • Utilize best practice toolsets and frameworks that allow continuous optimization of organic traffic.

Key Relationships:

  1. Brand Marketing
  2. Web Analytics
  3. Consumer Experience
  4. Market Retail/DTC Partners
  5. Regional eCom counterparts
  6. Key cities teams in your market
  7. Newsrooms in your market

Knowledge, Skills and Abilities:

  1. Soft-Skills
  • Good communication & skills, comfortable presenting in person and remotely
  • Ability to efficiently work in a cross-functional organization, ability to develop collaborative relationships with stakeholders from digital and non-digital disciplines on all levels.
  • Creative and energetic team player who has a passion for traffic generation
  1. Hard-Skills
  • Solid experience with traffic analytics tools
  • Solid experience with reporting tools
  • Good project management skills, first experience handling accounts. 
  • Fluent English, both verbally and written

Requisite Education and Experience / Minimum Qualifications:

  • University degree in the field of Business or equivalent
  • 2+ years of experience in traffic generation, in-house or at a leading traffic agency.
  • Basic experience with digital marketing in a brand environment
  • Experience in eCommerce environment
  • Experience in leading a team is a plus
Apply here

adidas celebrates diversity, supports inclusiveness and encourages individual expression in our workplace. We do not tolerate the harassment or discrimination toward any of our applicants or employees. We are an Equal Opportunity Employer.

At adidas, every day is a chance to flip the script. An invitation to take everything we know and re-invent it. Do it better. Never settling for good enough. Every day we get up, invent, adapt, improvise, find new ways to collaborate, and do the unexpected. We’re creators, makers and doers. Helping athletes make a difference, not just in their games, but in their lives and in their world. It’s an obsession.

We’ve been doing this for more than 65 years. With an unmatched history and tradition of creating iconic products, consumer connections and experiences, we’ve been defining sport culture since the beginning. And we’re never done. Come be a part of shaping the future together with us.

The Facts

Jobtitle Assistant Manager SEO Reebok
Team Digital
Brand adidas
Location Amsterdam
Country Netherlands
Number 187489
Position Type Full time
Date Dec-03, 2018
Relocation no

Sounds great for you? We would love to have you here.

Apply here

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Welcome to the Netherlands!

Get ready to build your career with one of the leading sporting goods companies in the world. When you join us in the Netherlands, you become a brand ambassador, living and breathing sport and a sporting lifestyle. The adidas culture in the Netherlands is best described as a high intensity group of problem solvers who aspire toward excellence and settle for nothing less. We are open, friendly, and hardworking and are known for our direct communications. Healthcare and education are a top priority in Dutch culture. Working here, you'll have an extensive choice of schools for your children and a wide range of affordable healthcare benefits. Additional adidas benefits include a pension plan, company sports, staff discount and much more.

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