Assistant Manager Digital Analytics

Amsterdam | Netherlands | Digital

General Purpose

As an Assistant Manager Digital Analytics at adidas, you are part of the delivery of cutting-edge analytics services to stakeholders, enabling them to make fact-based decisions. Based on a defined data source, you contribute to the generation of insights that help adidas better understand the consumer, expand reach, increase customer engagement and advocacy and ultimately drive sales. You are part of the team that informs the adidas digital strategy and provides the factual basis for future consumer experiences and site development.

Key Responsibilities 

Scope:   Contribution to a specific analytic deliverables or services


  • Contribute to the delivery of analytics services by collecting, tracking, mining and analyzing data and generating fact-based insights. Support Digital or BU teams to increase reach, engagement, buy and advocacy and inform Digital strategy.
  • Contribute to specific analytics services to stakeholders within Digital, e.g. agile cells, or outside Digital, e.g. Business Units or Newsrooms, using a single data source.
  • Carry out assigned tasks for projects in areas such as analytics implementation, database integration, marketing attribution, tag management, qualitative data, etc.


  • Support defined group of stakeholders in setting up performance measurements using digital analytics, and enabling them to derive trends and opportunities.
  • Contribute to the translation gathered insights into engaging, actionable and easy to digest insights presentations including visualization.
  • Build trust with stakeholders in your scope of responsibility to facilitate actionability of insights.
  • Help establish a fact-based culture in the organization by continuously improving data driven decision processes.


  • Continuously measure metrics for stakeholders within the assigned scope.
  • Support implementation and drive optimization of reporting structures within your area of responsibility.
  • Contribute to the development of best practice guidance for markets and other adidas stakeholders to maximize the use of analytics capabilities.


  • Keep up with the latest trends and technological advances by informing yourself proactively using various sources.

Key Relationships

  • Data Science Team
  • BUs and Markets
  • Digital Strategy, Ecosystem and Experience Design Teams
  • Digital Product Teams


Education & Professional Experience

  • University degree in the field of Business or equivalent
  • 2+ years of experience in Digital Analytics
  • Experience with digital marketing in a brand environment
  • Experience in eCommerce environment


  • A passion for delivering data-based recommendations for quantifiable improvements in business results and consumer satisfaction.
  • Good communication skills, comfortable presenting complex topics to stakeholders at various organizational levels both in person and remotely
  • Good presentation skills and story-telling


  • Proven experience with analytics tools and disciplines (SQL, Python, R, statistics,  etc.)
  • Experience with data analysis and visualization tool(s) e.g. Tableau, PowerBI, MicroStrategy
  • Basic project management skills, including the ability to work on several projects simultaneously
  • Strong attention to detail
  • Proficient in MS Office
  • Fluent English both verbally and written
Apply here

adidas celebrates diversity, supports inclusiveness and encourages individual expression in our workplace. We do not tolerate the harassment or discrimination toward any of our applicants or employees. We are an Equal Opportunity Employer.

At adidas, every day is a chance to flip the script. An invitation to take everything we know and re-invent it. Do it better. Never settling for good enough. Every day we get up, invent, adapt, improvise, find new ways to collaborate, and do the unexpected. We’re creators, makers and doers. Helping athletes make a difference, not just in their games, but in their lives and in their world. It’s an obsession.

We’ve been doing this for more than 65 years. With an unmatched history and tradition of creating iconic products, consumer connections and experiences, we’ve been defining sport culture since the beginning. And we’re never done. Come be a part of shaping the future together with us.

The Facts

Jobtitle Assistant Manager Digital Analytics
Team Digital
Brand adidas
City Amsterdam
Location Netherlands
Number 205797
Position Type Full time
Date Nov-21, 2019
Relocation no

Sounds great for you? We would love to have you here.

Apply here

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Welcome to the Netherlands!

Get ready to build your career with one of the leading sporting goods companies in the world. When you join us in the Netherlands, you become a brand ambassador, living and breathing sport and a sporting lifestyle. The adidas culture in the Netherlands is best described as a high intensity group of problem solvers who aspire toward excellence and settle for nothing less. We are open, friendly, and hardworking and are known for our direct communications. Healthcare and education are a top priority in Dutch culture. Working here, you'll have an extensive choice of schools for your children and a wide range of affordable healthcare benefits. Additional adidas benefits include a pension plan, company sports, staff discount and much more.

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